Marketing Coach & Consulting
Liza J. Lee [About Marketing Coach & Consulting]
My marketing coach & consulting experience includes +50 small businesses, corporations and events since 2001. For the first 10 years of my marketing career, I focused on corporate jobs and contracts in marketing and communications. In 2013, I started to include small businesses. I learned from some really successful entrepreneurs and documented their wisdom in my ebook: Marketing Step-By-Step Guide: Quick & Easy Tools to Get You More Sales.
I was mid-career January 2016, looking to start an ethical business after receiving a letter of termination from my job. Although my former boss who is a successful business family advisor and angel investor helped me get contracts, but these were temporary.
I learned to hustle with contract work in Vancouver, a very expensive city. I also searched everywhere for a marketing coach and consulting solution… And I found it! It is quite different from marketing I had done for established small businesses and corporations. Marketing for startups requires growth-hacking techniques and an entrepreneurial mindset.
Why I Started Marketing Coach & Consulting
I’ve always been creative so I started The Art Party with a Facebook Fan Page and Facebook Group. It grew to over 1,000 email contacts locally. One of themes of The Art Party is “Buy Local to Support Local Art”, working with local small businesses along Main Street, Vancouver. The Art Party grew to over 10,000 social media contacts locally.
I also reached Google Local Guide Level 6 – providing photos and reviews of local businesses, starting in East Vancouver! The appreciation from local business owners has been uplifting and I’m making a real impact in my community. Google founders are real philanthropists and they want to help the “little guy”, not just big advertisers with their Google Local Guide program.
Through The Art Party, we produced a local food & networking event, plus 3 sold-out workshops in 2017. However, these events were too labour-intensive and limited in space. So I had to refocus online to start on the side. Also cold-calling people for sales is not effective. I had to take a break from March to September in 2018 to refocus on how to make money online. The answer became clear in September 2018 to grow my audience on Facebook.
Once you have your PayPal, Facebook Profile and Facebook Messenger set up, join some Facebook Groups relevant to your business. Facebook recently announced it wants to build even more communities and that’s why we’re seeing a lot more posts from Facebook Groups. In fact, there are already over 1 billion people on Facebook Groups and some groups have over 100,000 members each. This can help you make money online with Facebook.
Get Training: Make Money Online With Facebook
> Marketing Coaching Client
“Liza J. Lee’s marketing coaching is invaluable to me as a novice in the development of a professional web site. She is taking me through step by step what I have to do to launch a successful online business. She provides a lot of useful suggestions and practical tips. I can recommend her as an effective coach.”
Chris Friel, Gays Around the World
> Organizing Meetups & Workshops
“I was a speaker at an event that Liza organized. From the moment we started working together she was extremely professional and went above and beyond to ensure the event was a success. Her leadership and organizational skills are exceptional. Liza is a dedicated, results-driven marketer who works hard to build mutually beneficial relationships with everyone she works with. I highly recommend working with Liza on your next marketing or event project.”
Mirey Faema, Owner, Changemaker Marketing
“It has been an absolute pleasure to work with Liza. She over delivered on both of the projects that she helped us on, including bringing to our fold a number of investors and media contacts that we had not considered.”
Mike Nabavi, MBA, Owner, Tribe Space (7 Gate Labs, accelerator backed by 7 Gate Ventures VC)
> Liza J. Lee, Marketer & Author of Marketing Startup Secrets
My marketing experience includes +50 small businesses, corporations and events. I’m from Vancouver, Canada – startup capital of North America. I’m the co-founder of The Art Party, an endorser of Earth Charter® for a just, sustainable, and peaceful planet with +10,000 social media contacts.
I’m also the author of the Marketing Step-By-Step Guide: Quick & Easy Tools to Get You More Sales – Mobile Marketing for Micro Businesses.